In working your network marketing business, and doing it successfully, this is one of the skills you’re going to need to pay close attention to. If you learn this skill, it will save you many hours of frustration and wasted time in your business.
What is this skill? It’s learning how to properly identify and qualify prospects. Most people in network marketing think that prospects are people whose name and number you have. A person is not a prospect unless they have a reason and they want to do something about it. If there is no reason, they are either a suspect or a possibility. If you’re going to be presenting your business to suspects and possibilities, then go ahead and put on a colorful little hat, ’cause you’re about to do a dog and pony show for the entertainment of the person you think is a prospect.
Continue reading “No More Dog and Pony Shows — Week 17”